2015 was one of our best years yet, at Open Minds Agency. Here is a list of 10 most popular digital marketing blog posts from our blog. First, a few highlights of the year. We are now a 3-year old digital agency. We celebrated our 3rd anniversary in the first week of December 2015. In this 3rd year of operations we evolved in many ways: We served more clients this year than we have ever done before from all around the world (actually we have worked with clients from 5 out of the 7 … [Read more...]
Hiring a Digital Marketing agency? 5 ways to prepare your business for this partnership
Happy New Year 2016! Hiring a digital marketing agency this new year? It is a very good move considering all the activity and buzz in the online and social media space. As a digital agency, we receive phone calls, emails and social media enquiries almost every day from Startups, Small Businesses, SMEs and Non-profits looking to engage with us for digital marketing. It is great to see many companies making the right move by deciding to partner with a specialist for digital marketing. Why … [Read more...]
How to create a marketing video: a beginner’s guide
By 2019, 90 percent of Internet traffic will come from videos, according to a study by Cisco. In an earlier blog post, I showed you (with recent statistics) why video should be an important part of your 2016 digital marketing plan. How do you go about creating effective video content? Here is a practical and actionable guide for beginners. How to Create a Marketing Video: a Beginner’s Guide Action 1: Define your audience Video is a unique form of content. Even though it has an universal … [Read more...]
How to choose the right hashtags: review of the free tool Hashtagify
Hashtags can be powerful online marketing elements. Research says that Tweets with 1 or more hashtags are 55% more likely to be retweeted. [Tweet "Study shows that Tweets with 1 or more hashtags are 55% more likely to be retweeted"] Hashtags can increase the effectiveness of your online marketing campaign, but only if they are chosen in the right way. The challenge is, there are too many of them out there. How do you choose the right hashtags that can help increase the reach of a specific … [Read more...]
How to use Twitter for business growth: 7 basic steps
As a small business, you need all the help possible to grow & move to the next level. Especially when research says that 8 out of 10 entrepreneurs fail within the first 18 months. There is one key thing that could help you increase your survival rate : Having the right contacts. Networking: Business success depends on paying customers, a great team, access to capital, cash flow, a good location, and good counsel. Networking with the right contacts, relationships and connections could help … [Read more...]
7 Tips for time management using online tools: a startup entrepreneur’s guide
Building a startup as an entrepreneur is exciting, but surely not the easiest of endeavours. There are many challenges to overcome. On top of that list is ‘Managing time’. As a business owner, you have a lot of areas that demand a chunk of your typical 16-hour day (24 minus 8 hours of sleep!) : work time, learning time, family time, meeting time and lets not forget the commuting time. So how do you deal with all these time-demands and manage time? Simple, you do not. You cannot manage … [Read more...]
Top 10 Latest Social Media Trends – 2015 Industry Report : New Research (with Infographic)
Each year, for the past 7 years, Michael Stelzner, Founder of Social Media Examiner has been releasing The Social Media Industry Report that is filled with excellent insights and key research findings. This year he has surveyed more than 3700 marketers around the globe, from various industries and has put together the industry report, with 80+ charts, packed with super useful info. Infographic (Click to enlarge image): EMBED CODE: Share this Image On Your … [Read more...]
Top 60 Social Media Books: from Social Media Marketing World 2015 (SMMW15)
Social Media Marketing World 2015 (#SMMW15) was an awesome conference and a definite highlight of 2015. The bookstall had titles that I am sure were carefully handpicked by the Social Media Examiner team. If you are a marketer in this digital age, these books are a must-read. Why should you read books? We all know that book are a great way to get in depth knowledge on any subject, but there are other advantages to a book like knowing the perspective of the author, getting information about … [Read more...]
Social Media Measurement – 7 Steps To Start Measuring Your Efforts [eBook]
‘Social Media Metrics’ is the art of measuring, tracking and analysing your social media efforts in social networks. Click on the image to download the Free eBook on Social Media Metrics: Here are the 7 steps that you could take to begin your journey in social media measurement: Step 1 - Set Aside Time: Be prepared to spend a few minutes/hours on a regular basis towards tracking your progress. Just like you check your email everyday, you need to track your social media progress … [Read more...]
Twitter Marketing Tips: How To Create & Post Videos From Mobile App
Twitter Marketing Tips: Using Twitter Video for Marketing Your Business Sometimes Twitter’s 140 character limit, may not enough to communicate what you want to communicate. A video can give a much more meaning to moments and experiences. And having the ability to record a video on your mobile and tweet it, can be handy in a business situation - be it sharing a testimony, product feature or an impromptu promo. In a possibly very significant step for the Social Media industry, Twitter … [Read more...]
- « Previous Page
- 1
- …
- 4
- 5
- 6
- 7
- Next Page »
