Google Analytics can be a good friend to small business owners working on different Digital marketing activities to expand and grow the business - like Content Marketing, SEO, Social Media Marketing, Paid Advertising, Link Building, Mobile Marketing, Video Marketing, etc. But what to measure in Google Analytics? With so many metrics and data available in your Google Analytics dashboard, where do you start your analysis and which metric do you focus on? Entrepreneurs do know the importance of … [Read more...]
Social Media Measurement – 7 Steps To Start Measuring Your Efforts [eBook]
‘Social Media Metrics’ is the art of measuring, tracking and analysing your social media efforts in social networks. Click on the image to download the Free eBook on Social Media Metrics: Here are the 7 steps that you could take to begin your journey in social media measurement: Step 1 - Set Aside Time: Be prepared to spend a few minutes/hours on a regular basis towards tracking your progress. Just like you check your email everyday, you need to track your social media progress … [Read more...]
