Facebook is a giant in the social media space; a giant who is getting bigger and bigger by the day. Their official site says in June 2016 there were more than 1.03 billion mobile daily-active users on Facebook! With a billion people using their mobile app everyday, there is a high chance of finding a group of people who might relate to your cause, support your nonprofit and get involved in your campaigns. With a well-optimised Facebook page, you can fulfil most of your nonprofit social media … [Read more...]
For nonprofits: 5 missing pieces of your Digital Marketing puzzle
Are you wondering if you are missing something in your social media strategy? May be you have a good website, you are posting regularly on social media, you are sending out emails, you are engaging with your audience by replying and liking all their comments. But still something seems to be missing. May be you are not seeing your posts go viral or create a big impact in the donation numbers or supporter subscription list. And you wonder why. As a digital agency that works with various … [Read more...]
2016 Top Digital Marketing Trends for Nonprofits: Based on Industry Reports
Nonprofits around the world have seen encouraging results in the last few years using digital and social media strategies to amplify their message, raise funds and stay in touch with their community. Digital marketing is well suited for the needs of a nonprofit owing to its ease of use, potential to influence millions, low budget requirements and good measurability of effort. But as a nonprofit, what are the factors that will influence your digital marketing journey? We looked at 2 recent … [Read more...]