Social Media Marketing World is one of the top marketing conferences and is organised by Social Media Examiner every year in San Diego, California (and my personal favourite when it comes to marketing conferences). This year SMMW16 was bigger and better with 3000+ participants and 100+ expert-led sessions. Here is one statistic to give you an idea of the impact that the conference had on the industry - the official hashtag #smmw16 had almost 1 Billion Twitter impressions in just 3 … [Read more...]
Top 50 Social Media Marketing Books 2016: From SMMW16 Book Stall
When I tried searching for 'Social Media Marketing' on Amazon's Books section I found 23,624 titles (as on 25 Apr 2016). That is a lot of books! With easy self-publishing options, there are more authors writing and publishing more books on social media marketing every month. How do you know which are the right ones for you to read? Wouldn't it be great if someone selected the best Social Media Marketing books and gave you a list in one place? Social Media Examiner team … [Read more...]